What does a web design project include?
A typical project brings strategy, page structure, visual design, responsive development, technical SEO foundations and launch support together in one process.
WEB DESIGN & DEVELOPMENT
Web design and development for Stoke-on-Trent businesses. Explore real local client websites, discuss a new site or redesign, and get a quote from Zero Labs.
Looking for a web developer in Stoke-on-Trent? Zero Labs designs and builds websites for businesses in the city, from trades and local services to retail and engineering. Our client work includes SR Exterior Cleaning, RB Landscapes, ST Builders Ltd, Norden Home Interiors and Holdsworth Ventilations, all based in Stoke-on-Trent. Explore the projects below to see the work before discussing your own website.
I can help create your Google Business Profile if your business meets Google’s eligibility rules. This can suit businesses that meet customers at an eligible location or travel to them. Online-only businesses do not qualify.
Setup and verification requirements are checked with you. Google controls verification and approval; a profile does not guarantee a Maps position or enquiries.
Check Google’s eligibility requirementsWe are based in Stoke-on-Trent and work remotely with businesses across Staffordshire, Cheshire and the UK. Whether your customers are in Newcastle-under-Lyme, Stafford, Leek, Crewe, Nantwich or Congleton, the website should explain your genuine services and coverage. We plan that information around your business rather than creating repeated pages with different town names.
Zero Labs is an independent digital studio based in Stoke-on-Trent, working remotely with businesses in the city and across the UK. Our local website projects cover exterior cleaning, landscaping, building, home interiors and industrial ventilation. A common starting point is an existing website that needs updating, with a goal of making the business easier to find through Google. We shape the pages around the services, real work and customer questions; search rankings remain something to measure after launch.
A service business may need clear service pages, project photographs and a straightforward enquiry form. A home interiors business may need visitors to browse collections and find showroom information. We agree the pages and features around your customers, then design and develop the website as one project. Existing domains, business email and any integrations need to be considered before launch.
We organise the website around your customers’ questions: what you offer, who it is suitable for, how the process works and how to enquire. Clear service pages, genuine project photographs and accurate business details give visitors useful reasons to get in touch.
Website costs depend on the number of pages, content and functionality. We start with the pages and features your business needs, agree a written scope and explain any ongoing hosting or third-party costs. Send your current website and priorities to discuss a suitable approach.
Descriptive page titles, readable content, internal links, mobile layouts and a sitemap help search engines understand the website. After launch, Search Console shows which pages are indexed and which queries bring impressions. A website launch begins that process; useful content and genuine recognition need continued attention.
HOW WE WORK
We begin with your goals, audience and offer. From there we shape the message, design the experience, build it carefully and test the details before launch.
Get a website quoteSTOKE-ON-TRENT WEBSITE PROJECTS
Five Stoke-on-Trent clients, with different services, audiences and website requirements. Explore each project and the available evidence.
Website design by Zero Labs for Broker Zone, a commercial insurance broker in Kidsgrove, near Stoke-on-Trent, serving businesses across the UK.
EXTERIOR CLEANINGSR Exterior CleaningA fresh digital presence for an exterior cleaning business that makes first impressions count.
LANDSCAPINGRB LandscapesOutdoor transformations brought into focus through a confident online presence.
CONSTRUCTIONST Builders LtdA focused showcase for building work, craftsmanship and attention to detail.
HOME INTERIORSNorden Home InteriorsA welcoming digital home for flooring, furniture and beautifully considered spaces.
INDUSTRIAL VENTILATIONHoldsworth VentilationsAn established engineering business, brought to life through a confident digital showcase.
PLAN BEFORE YOU BUILD
COMMON QUESTIONS
A typical project brings strategy, page structure, visual design, responsive development, technical SEO foundations and launch support together in one process.
Yes. We can improve an existing site where the business, content or technology still has value, or plan a complete rebuild where that is the clearer route.
Yes. Our clients include SR Exterior Cleaning, RB Landscapes, ST Builders Ltd, Norden Home Interiors and Holdsworth Ventilations. All are based in Stoke-on-Trent. The project links on this page show the work and give you a route to each client’s website.
The quote depends on the pages, content, design and features you need. Send your current website, if you have one, and explain what the new site needs to do. We agree a written scope and explain hosting or third-party costs before work begins.
Design covers the page structure, visual presentation and how visitors use the website. Development turns that design into working pages and features. Zero Labs brings both together, so the appearance, content and enquiry journey can be planned as one project.
We build in foundations such as descriptive page titles, crawlable content, internal links and a sitemap. Google decides which pages to index and where they appear. We do not guarantee a particular position; useful content, competition and genuine recognition also matter.
Yes. From our Stoke-on-Trent base, we work remotely with businesses in Staffordshire, Cheshire and across the UK. Content, design feedback and previews can be shared online; tell us where your business operates and which customers the website needs to reach.
Share your main services, the areas your business genuinely covers, your current website if you have one and the action you want visitors to take. A list of essential pages, features and available photographs helps us agree a useful scope.
A CLIENT’S EXPERIENCE
“Dom was great to work with from start to finish. He explained all the technical aspects really clearly”
Ashley Sterling · Facebook recommendation · 1 October 2026
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